BRAND DEVELOPMENT
Working with brands to extend their commercial opportunities into new markets through exploring the brand's intellectual property portfolio and collections to find relevant development areas.
Working with TfL I extended their brand into the design market working with today’s designers to create a contemporary take on the last 100 years of transport design.
ROUNDEL-LONDON
FASHION
Brand extension opportunities with fashion design.
INTELLECTUAL PROPERTY PORTFOLIO PROTECTION AND EXPLOITATION
LICENSING
Protecting and exploiting Intellectual Property Portfolios.
Legal expertise in copyright and trademark law and in dealing with IPR infringements.
Expertise in working with numerous licensees to develop licensed products for a range of markets from gifts to direct to retail deals. Retailers have included Primark, John Lewis, Heals and Paperchase and home ranges with Kirkby Design, Fired Earth and Made.com.
THE LOST COLLECTION AT KK OUTLET
EXHIBITIONS
The Lost Collection was a unique campaign and exhibition to promote the Baker Street Lost Property Office.
I invited Kessels Kramers to create a new way to promote the Lost Property Office and the result was to curate an exhibition of forgotten art that was left unclaimed on London’s tubes, buses, Overground trains and black cabs over a twelve month period.
JOHNSTON100 AT KK OUTLET
EXHIBITIONS
An exhibition of all the commissioned poster designs celebrating the centenary of Edward Johnston’s typeface and pop-up shop selling the posters and featuring an original concept created by agency KK Outlet, a Twitter Machine designed and hand built by Florian Dussopt, which stamps your tweets into posters transforming the digital world back into printed material.
The public were invited to tweet their messages to London to #dearlondon.
